On August 15th, a news conference attracted a lot of people in the beautiful coastal city, Haibin.
“Love on the way” pushed this activity to the climax. It was held by CMPD, joined by Didi taxi and Free Lunch fund. The idea of this activity was “Provide the children a childhood with rice fragrance”. This charitable activity was supported by three organizations and wanted to influence the society.
According to the rules of this activity, the users who used Didi taxi making orders on June 11th, had donated 0.1 Yuan to Free Lunch fund. They also had a chance of winning the opportunity to live in the sea-view room which was provided by CMPD. 。(Click this if you want to learn more:Small activity big surprise|Wish you could join with Lunch Missy!) On August 15th, the most exciting event would be reveal the winners of each award.
Before the activity started, Wang Zhenzhen, the development office manager of Free Lunch fund; Jiang Huilai, sales director of CMPD in Yantai; and Yan Zimo, the market brand manager of Didi taxi; all shared their thoughts about joining a charitable activity and what they learned through it.
The development office manager of Free Lunch fund, Wang Zhenzhen, is sharing her thoughts about charitable activity
Jiang Huilai, sales director of CMPD in Yantai calls upon everyone to do charity
The market brand manager of Didi taxi, Yan Zimo is sharing her thoughts about charity
The activity then began. The host and the children who drew lots revealed the winners together. One detail is worth to be mentioned, almost all the donators didn’t believe in the fact that they just won an award. By the explaining of the host, they gradually believed in it.
The kid is picking out the winners
By the end of the activity, CMPD and Didi taxi donated 300,000 Yuan together to Free Lunch fund. It is used to enhance the nutrition for the left-behind children in countryside.
(From left to right) Yan Zimo, the market brand manager of Didi taxi; Wang Zhenzhen, the development office manager; and Su Zhefang, the market brand planner of CMPD